Digital Is video production killing the TVC? Is there still room for the big budget television commercial in a world increasingly dominated by low-cost video?
Events/Awards To Cannes and beyond… Interview with Jose Papa The Cannes Lions International Festival of Creativity remains the most important advertising festival in the world. ArabAd caught up with...
Digital Collective BKP Takes a Plunge into the Future Dubai-based production house Collective BKP is one of the first in the region to fully embrace virtual reality and 360...
Advertising Good People: ‘We wanted the work to prove the naysayers wrong' When directors’ collective Good People launched last year, the idea of a director-based production house was new to the region....
Events/Awards Dubai Lynx 2017: BBDO Wins Agency and Network of the Year Impact BBDO Dubai has been named agency of the year for the second year in a row at the annual...
Events/Awards ‘I just don’t give a damn about algorithms’ The march of ad tech and the proliferation of awards categories are issues that the Dubai Lynx and all other...
Events/Awards Dubai Lynx: Going for Gold The Dubai Lynx International Festival of Creativity returns from 5 to 8 March with a focus on innovation and progressive...
Advertising Can Saatchi & Saatchi return to the limelight? Komal Bedi Sohal has returned to Dubai as chief creative officer at Saatchi & Saatchi Dubai and has a challenge...
Art & Design Alfred Tarazi: Disruption and Transmission The work of Lebanese artist Alfred Tarazi is informed by nostalgia. He talks to ArabAd about the importance of engaging...
Advertising Ali Mansoor: "We live in a human to human world" Baroque is assembling a team of independent creative ‘entrepreneurs’ from around the world as it builds a new breed of...
Advertising ABG, a New Industry Body to Promote Ethical Advertising A new advertising association has been launched in the UAE to promote ethical and responsible advertising across the Middle East.
Advertising The Changing Face of MBUs The world of media and advertising used to be so much simpler 10 or 15 years ago. Advertising agencies would...
Free Talk To Hell with Stereotypes The easiest thing on earth is to fall into cliché when describing Dubai. Pick a few superlatives and you’re away....
Free Talk Fighting to Be Heard and Seen: an Interview with Amirah Tajdin “It’s always going to be a daily struggle,” admits the director Amirah Tajdin. We are discussing the tribulations of being...
Advertising The Sole of the City: an Interview with Hussain Moloobhoy “I remember standing in front of a split-flap Solari board at Malpensa Airport in Milan thinking, what am I doing...